In Photo are Mr.
Conrado “GK”Gicanal with Team Royal MNL Fitness
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Lots of people dream of being in shape,
having a well-toned body, and maintaining optimum health. That is why they
exercise at the gym. Now, while some sporadically rush to the fitness machines,
especially after all the holiday bingeing, others have made it their lifestyle
choice to work out all that accumulated calories.
This dream dovetails with the lifetime
aspiration of ConradoGicanal, or GK, as he is fondly called. Having a passion
for fitness, GK had always wanted to have his own gym even when he was still a
kid. And so, after years of hurdling one challenge after the other, a journey
from rags to riches then from riches to rags and now on his way up the wheel of
fortune again, he finally decided to fulfill his dream by opening Royal MNL
Fitness at the Level 3 of Fisher Mall on Quezon Avenue, Quezon City.
GK’s inclination towards health and
fitness was also inspired by his former career as a real estate broker. As a
sales professional, he knew that being presentable and looking good were assets
in his field.
Exercise
Machines
From commissions culled from selling properties, GK took a leap of faith in 2014 and established his first company, Royal MNL, an apparel business. Within two years, he was able to grow the business; he now has three printers, his own heat press, and five stay-in employees in his office near SM North. At this point, GK realized that with the fast-changing pace of market trends in apparel, his business may be in for some tougher competition in the next two to three years. He felt it was time to get into another enterprise. Thus was born Royal MNL Fitness, the dream gym that he had always wanted.
Let’s do this!
Royal MNL Fitness’ open concept allows
clients to view everything that the gym has to offer even at first glance.
After breezing through a warm and welcoming reception area, they may first
notice the group of exercise machines on the left side of the 850 sqm meter
space. There, trainers and coaches are on hand to assist clients with their
regimens.
GK is very particular with how clients
are treated by the coaches. Having been a client in other gyms himself, he
laments the lack of compassion for the paying customer. He recalls, “After you enroll, a coach is
appointed to teach you. But after two days, the coach is already trying to sell
you other programs. Because I did not buy any of what he was offering, he left
me alone to my own devices. It was a good thing I knew how to execute the
correct fitness routine. But what about those who don’t? They were enrolled for
six months or one year and they paid this much, but nothing happened because
they were left alone, because they did not buy any more programs.”
The rubber flooring of Royal MNL Fitness prevents damage to the floor
should heft weights are dropped.
GK wants to change this mindset of
aggressively pursuing revenues over the welfare of the clients. So when he
opened Royal MNL Fitness, he told his coaches: “I don’t want to have that same
culture in this gym. I want all of you to have compassion for the clients.
Whether they buy more programs or not, as long as they are enrolled, we should
be there to guide and assist them with the proper way of doing their fitness
routines.”
This kind of approach is also a good
marketing tool, for as clients’ needs are met, this same people will share
their pleasant experience with their friends; by word-of-mouth alone, the good
news about Royal MNL Fitness will spread on a positive note.
Aside from the exercise machines, health
buffs have more to get excited about when they go around Royal MNL Fitness gym.
Those who take their cardio workout seriously can climb all the mountains they
imagine while navigating the treadmill and elliptical machines situated by the
big bay windows. There is a boxing ring for practicing those Pacquiao moves. A
track oval is available for those who want to run around or cross train. An activity area hosts classes for zumba,
kinesis, wushu, aikido, capoeira, taekwondo, and other styles of martial arts.
More fitness and wellness programs are in the pipeline as GK grows the only gym
at Fisher Mall.
And now, GK’s dream is evolving. He says:
“I want Royal MNL Fitness to become a chain of gyms, targeting three branches
every year.” In fact, he is considering opening a branch at the Fisher Mall
currently under construction in Malabon. And he is also setting his sights on
the South, with Fisher Mall in Alabang coming soon.
Though his second business is undergoing
its birth pains, GK is unfazed. He is grateful for the support coming from his
apparel company, as well as his clients. “I believe the Lord will provide,” he
says. “And if you are hard-working, diligent, and focused, your business will grow
and be successful.”
For more information, follow Royal MNL
Fitness on Facebook: http://www.facebook.com/Royal-MNL-Fitness-1614146445278212/ or call 02-2855440 ;
0905-3921428 ; 09205577934.
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