The Philippine subsidiary of Africa’s largest pharmaceutical
manufacturer wins the 2015 Community Involvement Award among Asian subsidiaries
Manila,
Philippines - Delousing 150 public school children was the combat mission of
Aspen Philippines in Barangay Barangka, Mandaluyong in 2015. Aspen Philippines
bagged the 2015 Aspen Asia Community Involvement award through their Alis Kuto
Program. In 2014, they also won their first ever Aspen Global Community
Involvement Award.
In a tropical country like the Philippines,
pediculosis is rampant. It is, according to a study in 2012 by the Department
of Health and the University of the Philippines, the second most common health
concern among public school children next to tooth decay.
Aspen makes a difference
Several mothers opened up to their local
health providers about their children suffering from head itchiness. The City
Council then sought Permethrin (Kwell)'s Brand Manager Mr. Earl Jayona to help
address the head lice problem.
Permethrin (Kwell) is the market leader among
pediculicides in the Philippines and as a way of giving back, Aspen Consumer
Healthcare Division responded with the campaign called “Kwell Community
Outreach Program – Alis Kuto” with the aim of preventing and controlling lice
infestation.
The program began with a comprehensive head
hygiene lecture and film showing for the children and their families. It was
followed by games and other interactive activities. Afterwards, the heads of
the 150 public school children were shampooed with Permethrin (Kwell). Aspen
also distributed educational reading materials and goodie bags that included
school supplies for the kids, such as notebooks, pens, rulers, and ID laces.
Lice infestation is rampant. The best way to
prevent it from spreading is by not sharing personal belongings.
Aspen Philippines seeks to help
prevent lice infestation by reaching out to communities through health
information, education, and community service. This Company rose to the
challenge issued by the former South African President Nelson Mandela to “Take
Action, Inspire Change and make everyday a Mandela Day”. Mandela Day is
celebrated as a national holiday in South Africa in commemoration of his
birthday, July 18, 1918. The South African-based Aspen Group has actively
participated in initiatives to heed his call.
Aspen Philippines’
continuing community involvement activities
It is Aspen’s corporate social responsibility
to engage in activities that will enhance the health status of Filipinos. In
fact, Aspen Consumer Healthcare is planning to continue its “Kwela sa Eskwela
Tour” (Fun in School) Caravan to drive health education and cleanliness awareness
among school children. Aspen will also be launching the Re-use, Recycle,
Respect the environment "Kwelang Komunidad" to push for preservation
of the environment and awareness on climate change.
Aspen Philippines’ second consecutive win of
the Aspen Award for Community Involvement shows its consistency in upholding
its creed - “Health Care, We Care”.
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