Manila, Philippines – Love
is in the air, and what better way to showcaseyour affection than by sharing
some sweetness? This Valentine season, Toblerone encourages everyone to #BeMoreImaginativeby
givinglove a lot of thought when gifting your loved ones. Keep it simple and personal through designing
your very own Toblerone Valentine-inspired blank packs.
ASweet Unique Twist
Toblerone believes that you don’t need
to spend a fortune on expensive gifts to show how much you care. With the
Toblerone blank packs, you can put your own bespoke twist on Toblerone’s iconic
triangular sleeve. You’ll never run out of options with its mouthwatering
flavors – milk chocolate, dark chocolate, white chocolate and milk chocolate
with crunchy almonds.
To help make your creative juices flow,
Toblerone pop-up Valentine stations will be set up in leading malls includingRobinson’s
Galleria, SM North EDSA, and SM Megamall from February 1 to 14, 2018.Be
inspired to expressartistic love with the help of local artists and
calligraphers who will be there on selected dates as you personalize your very own
Toblerone Valentine blank packs. For techy art lovers, visit www.tobleroneph.com
to digitally design your own Toblerone sleeves which can be printed out at any
Toblerone pop-up Valentine stations for a minimum purchase only.
A Loving Local Take
This season, Toblerone ties up with
two new artist collaborators whose designs are influencedby what they love the
most. Watercolor painter and teacher AlessaLanot drew inspiration from nature
because she loves how greens convey such a positive vibe. “My design is composed of the different indoor houseplants with
heart-shaped leaves painted with watercolor: pothos, caladium, diffenbacchia,
philodendron,” Lanot shared. “The watercolored note is a little reminder for
everyone—friends, lovers, family—to always let love grow and thrive, especially
this Valentine season.”
GooglyGooeys, a webcomic turned design
blog, puts a very fun and animated spin on her approach on the Toblerone
Valentine Sleeve. “My mission is to bring happiness through color, and so I
fashioned my design in a way that is fun, happy and colorful,” the artist
behind GooglyGooeys mused.
Aside from Alessa and GooglyGooeys,
Toblerone continues collaborating with talented artistsit has worked with in
the past. Visual artist Anina Rubio has a more traditional and sentimental take
on the season of love, while illustrator Soleil Ignacio remains to incorporate
a fashion spin on her design. Graphic designer June Digan’s sleeve looks out of
this world with outerspace elements she is known for, while graphic artist Juan
Rodriguez put an edge to his design with creative lettering and some
interesting characters.
#BeMoreImaginative this
Valentine season and create gifts that stand out in sweetness and creativity. Give
love a lot of thought and make this season of love your most delectable one yet
with the limited edition Toblerone Valentine Sleeves. Share a pack of Toblerone,
share the love.
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